Evaluation of customer satisfaction and behaviour intension using expectation confirmation theory: a study of home cooked food in North India / Suvidha Khanna, Sheetal Bhagat and Priyanka Sharma

Food technology developments are indicating a shift toward more sustainable and personalized food options. Since 2017, the food industry has been experimenting with home-cooked meals. In the pandemic period, thousands of covid patients are confined at home at that time home prepared meals are in hig...

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Bibliographic Details
Main Authors: Khanna, Suvidha, Bhagat, Sheetal, Sharma, Priyanka
Format: Article
Language:en
Published: Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/68378/1/68378.pdf
https://ir.uitm.edu.my/id/eprint/68378/
https://www.jthca.org/
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