Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah
For many years, Langkawi Island has been known as a tourist paradise because of its sun, sand, and sea (3s) attractions. Making it the best destination for tourists who want to immerse themselves in island life and have unique, memorable experiences. Despite its beautiful setting, many tourists thou...
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| Format: | Article |
| Language: | en |
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Faculty of Hotel & Tourism Management, Universiti Teknologi MARA
2022
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| Online Access: | https://ir.uitm.edu.my/id/eprint/68103/1/68103.pdf https://ir.uitm.edu.my/id/eprint/68103/ https://www.jthca.org/ |
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| _version_ | 1833073922742943744 |
|---|---|
| author | Abu Bakar, Nurzehan Wee, Hassnah Mohd Hanafiah, Mohd Hafiz |
| author_facet | Abu Bakar, Nurzehan Wee, Hassnah Mohd Hanafiah, Mohd Hafiz |
| author_sort | Abu Bakar, Nurzehan |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | For many years, Langkawi Island has been known as a tourist paradise because of its sun, sand, and sea (3s) attractions. Making it the best destination for tourists who want to immerse themselves in island life and have unique, memorable experiences. Despite its beautiful setting, many tourists thought Langkawi was dull and uninteresting because there aren't many experiences offered on the island. Furthermore, little study has been conducted to determine travellers’ intention to revisit an island in the future based on a Memorable Tourism Experience (MTE) model. Hence, a conceptual framework to investigate MTEs and revisit intention is proposed. The findings of this study are significant in assisting tourism stakeholders in strategising tourism experience marketing and contributing to the tourism literature. |
| format | Article |
| id | my.uitm.ir-68103 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2022 |
| publisher | Faculty of Hotel & Tourism Management, Universiti Teknologi MARA |
| record_format | eprints |
| spelling | my.uitm.ir-681032022-10-13T07:14:03Z https://ir.uitm.edu.my/id/eprint/68103/ Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah jthca Abu Bakar, Nurzehan Wee, Hassnah Mohd Hanafiah, Mohd Hafiz Travel and state. Tourism Operations research. Systems analysis For many years, Langkawi Island has been known as a tourist paradise because of its sun, sand, and sea (3s) attractions. Making it the best destination for tourists who want to immerse themselves in island life and have unique, memorable experiences. Despite its beautiful setting, many tourists thought Langkawi was dull and uninteresting because there aren't many experiences offered on the island. Furthermore, little study has been conducted to determine travellers’ intention to revisit an island in the future based on a Memorable Tourism Experience (MTE) model. Hence, a conceptual framework to investigate MTEs and revisit intention is proposed. The findings of this study are significant in assisting tourism stakeholders in strategising tourism experience marketing and contributing to the tourism literature. Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2022-05 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/68103/1/68103.pdf Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah. (2022) Journal of Tourism, Hospitality and Culinary Arts <https://ir.uitm.edu.my/view/publication/Journal_of_Tourism,_Hospitality_and_Culinary_Arts/>, 14 (1). pp. 113-126. ISSN 1985-8914 ; 2590-3837 https://www.jthca.org/ |
| spellingShingle | Travel and state. Tourism Operations research. Systems analysis Abu Bakar, Nurzehan Wee, Hassnah Mohd Hanafiah, Mohd Hafiz Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title | Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title_full | Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title_fullStr | Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title_full_unstemmed | Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title_short | Exploring memorable tourism experiences and revisit intentions of Langkawi Island: a conceptual model development / Nurzehan Abu Bakar, Hassnah Wee and Mohd Hafiz Mohd Hanafiah |
| title_sort | exploring memorable tourism experiences and revisit intentions of langkawi island: a conceptual model development / nurzehan abu bakar, hassnah wee and mohd hafiz mohd hanafiah |
| topic | Travel and state. Tourism Operations research. Systems analysis |
| url | https://ir.uitm.edu.my/id/eprint/68103/1/68103.pdf https://ir.uitm.edu.my/id/eprint/68103/ https://www.jthca.org/ |
| url_provider | http://ir.uitm.edu.my/ |