Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is ess...
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| Format: | Student Project |
| Language: | en |
| Published: |
2009
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf https://ir.uitm.edu.my/id/eprint/66191/ |
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| _version_ | 1833073385574236160 |
|---|---|
| author | Jalong Ngau, Donny |
| author_facet | Jalong Ngau, Donny |
| author_sort | Jalong Ngau, Donny |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is essential to make the mushroom business in Kota Samarahan success especially at Desa Ilmu area. The limitations this research such as constraints, financial constraints and difficulty in gaining from respondents. Research design for this study is exploratory research because it attempt to explore and indentify the demographic profile of potential mushroom market. From this study, it will found the consumer profile and market towards mushroom. Therefore, this information very helpful for marketing the mushroom at Kota Samarahan. As a result recommendation can become a guideline to me to become more competitive to sustain in this business. |
| format | Student Project |
| id | my.uitm.ir-66191 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2009 |
| record_format | eprints |
| spelling | my.uitm.ir-661912022-09-07T04:55:04Z https://ir.uitm.edu.my/id/eprint/66191/ Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau Jalong Ngau, Donny Marketing SB Plant culture Vegetables Mushrooms Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is essential to make the mushroom business in Kota Samarahan success especially at Desa Ilmu area. The limitations this research such as constraints, financial constraints and difficulty in gaining from respondents. Research design for this study is exploratory research because it attempt to explore and indentify the demographic profile of potential mushroom market. From this study, it will found the consumer profile and market towards mushroom. Therefore, this information very helpful for marketing the mushroom at Kota Samarahan. As a result recommendation can become a guideline to me to become more competitive to sustain in this business. 2009-10 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau. (2009) [Student Project] (Unpublished) |
| spellingShingle | Marketing SB Plant culture Vegetables Mushrooms Jalong Ngau, Donny Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title | Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title_full | Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title_fullStr | Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title_full_unstemmed | Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title_short | Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau |
| title_sort | identify bumiputera demographic profile of mushroom market : kota samarahan / donny jalong ngau |
| topic | Marketing SB Plant culture Vegetables Mushrooms |
| url | https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf https://ir.uitm.edu.my/id/eprint/66191/ |
| url_provider | http://ir.uitm.edu.my/ |