Some conceptual aspects and approaches to the analysis of the Malaysian palm oil export marketing strategy / Arshad Hashim

This paper seeks to examine some of the conceptual approaches to assess the impact of the deployment of an export marketing strategy for Malaysia palm oil in a large number of importing countries. The conceptual analyses of structural changes in the expanding global market (i.E, consumer demand anal...

Full description

Bibliographic Details

Main Author:	Hashim, Arshad
Format:	Article
Language:	en
Published:	Universiti Teknologi MARA Cawangan Pahang 1995
Subjects:	Agricultural industries Market segmentation. Target marketing Palm oil
Online Access:	https://ir.uitm.edu.my/id/eprint/61574/1/61574.PDF https://ir.uitm.edu.my/id/eprint/61574/
Tags:	Add Tag No Tags, Be the first to tag this record!