Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan
This project paper been conducted in order to gain information regarding the topic of ‘ Mayban Finance Berhad : The study on the factors attracting customers to ASN loan at Wangsa Maju branch This project paper included the background and scope of study whereby it is important in order to identifyi...
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| Format: | Student Project |
| Language: | en |
| Published: |
1999
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/59629/1/59629.pdf https://ir.uitm.edu.my/id/eprint/59629/ |
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| _version_ | 1833071617611137024 |
|---|---|
| author | Abdul Manan, Mohd Zamri |
| author_facet | Abdul Manan, Mohd Zamri |
| author_sort | Abdul Manan, Mohd Zamri |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | This project paper been conducted in order to gain information regarding the topic of ‘ Mayban Finance Berhad : The study on the factors attracting customers to ASN loan at Wangsa Maju branch
This project paper included the background and scope of study whereby it is important in order to identifying factors that could attract customers to take ASN loan whereby from the analysis , it could be use by the Mayban Finance Wangsa Maju branch to increase ASN loan in the future.
Two hypothesis have been identified to solve this analysis. Both of it had been accepted which is economic and demographic factors. From this hypothesis , Mayban Finance Wangsa Maju branch could manage to give a good services besides conducting promotion more effective and efficiently.
Exploratory study has been identified to be the best method to consider in this research study because it is important to understand what is happening before I could develop a model and set up a rigorous design for complete investigation.
40 respective respondents have been choose randomly by using simple random sampling. Each of them must be 18 years and above whereby survey been conducted from each customers that comes to Mayban Finance Wangsa Maju branch. |
| format | Student Project |
| id | my.uitm.ir-59629 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 1999 |
| record_format | eprints |
| spelling | my.uitm.ir-596292022-05-16T15:46:40Z https://ir.uitm.edu.my/id/eprint/59629/ Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan Abdul Manan, Mohd Zamri HB Economic Theory. Demography Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty Finance, Islamic Local finance. Municipal finance. Including county, borough, commune, etc. This project paper been conducted in order to gain information regarding the topic of ‘ Mayban Finance Berhad : The study on the factors attracting customers to ASN loan at Wangsa Maju branch This project paper included the background and scope of study whereby it is important in order to identifying factors that could attract customers to take ASN loan whereby from the analysis , it could be use by the Mayban Finance Wangsa Maju branch to increase ASN loan in the future. Two hypothesis have been identified to solve this analysis. Both of it had been accepted which is economic and demographic factors. From this hypothesis , Mayban Finance Wangsa Maju branch could manage to give a good services besides conducting promotion more effective and efficiently. Exploratory study has been identified to be the best method to consider in this research study because it is important to understand what is happening before I could develop a model and set up a rigorous design for complete investigation. 40 respective respondents have been choose randomly by using simple random sampling. Each of them must be 18 years and above whereby survey been conducted from each customers that comes to Mayban Finance Wangsa Maju branch. 1999-04 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/59629/1/59629.pdf Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan. (1999) [Student Project] (Submitted) |
| spellingShingle | HB Economic Theory. Demography Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty Finance, Islamic Local finance. Municipal finance. Including county, borough, commune, etc. Abdul Manan, Mohd Zamri Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title | Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title_full | Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title_fullStr | Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title_full_unstemmed | Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title_short | Mayban Finance Berhad The study on the factors attracting customers to ASN loan at Wangsa Maju branch / Mohd Zamri Abdul Manan |
| title_sort | mayban finance berhad the study on the factors attracting customers to asn loan at wangsa maju branch / mohd zamri abdul manan |
| topic | HB Economic Theory. Demography Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty Finance, Islamic Local finance. Municipal finance. Including county, borough, commune, etc. |
| url | https://ir.uitm.edu.my/id/eprint/59629/1/59629.pdf https://ir.uitm.edu.my/id/eprint/59629/ |
| url_provider | http://ir.uitm.edu.my/ |