Living Wing Sdn. Bhd. / Alia Batrisyia Azman

This study is an effort to figure out how the ideas can be fully implemented. Everyone at UiTM Arau who register Fundamentals of Technology Entrepreneurship (ENT600) are required to complete a case study project as part of their studies. As a result, we had the opportunity to research a company that...

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Bibliographic Details
Main Author: Azman, Alia Batrisyia
Format: Entrepreneurship Project
Language:en
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/59057/1/59057.pdf
https://ir.uitm.edu.my/id/eprint/59057/
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Summary:This study is an effort to figure out how the ideas can be fully implemented. Everyone at UiTM Arau who register Fundamentals of Technology Entrepreneurship (ENT600) are required to complete a case study project as part of their studies. As a result, we had the opportunity to research a company that produced the same product that we want to develop for this purpose. The selected company in this case study is BROS that produce various types of bottles. In this case study, we used SWOT analysis to examine the company's strengths, weakness, opportunities, and threats in the real world. The company's general information was gathered in the first section of the project report.