EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad

This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Arau, Perlis, it is a part of study for everyone to undergo a case study project. The company that I have chosen is Ee-Lian Enterprise (M) Sdn. Bhd. that produce a rack for dishes or dish drainer...

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Main Author: Mohamad, Mohamad Sajjad
Format: Entrepreneurship Project
Language:en
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/58549/1/58549.pdf
https://ir.uitm.edu.my/id/eprint/58549/
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author Mohamad, Mohamad Sajjad
author_facet Mohamad, Mohamad Sajjad
author_sort Mohamad, Mohamad Sajjad
building Tun Abdul Razak Library
collection Institutional Repository
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
continent Asia
country Malaysia
description This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Arau, Perlis, it is a part of study for everyone to undergo a case study project. The company that I have chosen is Ee-Lian Enterprise (M) Sdn. Bhd. that produce a rack for dishes or dish drainer in the brand name elianware. The company is based in Pulau Pinang, Malaysia. In the first part of the project report, the general information of the company has been collected. Information is gathered through the searching only in the internet. This is due to the Pandemic Covid 19 and the Movement Control (MCO) in Malaysia that limit the activities of each students. In the second part of the report, contains the specialized subject study. Objectives of this project is to work on the background, organizational structures, product and services that Ee-Lian Enterprise (M) Sdn. Bhd. provides. Next, I also study on the business, marketing and operational strategy that the company has been implemented for years. In this case study, I also analysed the strength, weaknesses, opportunities and threats of the company in real business world by using SWOT analysis. Thus, from the needs and demands from the existing customers of this company, I analysed and find a solution to overcome and fulfil their customer’s needs.
format Entrepreneurship Project
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publishDate 2022
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spelling my.uitm.ir-585492022-04-21T08:22:32Z https://ir.uitm.edu.my/id/eprint/58549/ EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad Mohamad, Mohamad Sajjad Entrepreneurship. Risk and uncertainty Industrial research. Research and development This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Arau, Perlis, it is a part of study for everyone to undergo a case study project. The company that I have chosen is Ee-Lian Enterprise (M) Sdn. Bhd. that produce a rack for dishes or dish drainer in the brand name elianware. The company is based in Pulau Pinang, Malaysia. In the first part of the project report, the general information of the company has been collected. Information is gathered through the searching only in the internet. This is due to the Pandemic Covid 19 and the Movement Control (MCO) in Malaysia that limit the activities of each students. In the second part of the report, contains the specialized subject study. Objectives of this project is to work on the background, organizational structures, product and services that Ee-Lian Enterprise (M) Sdn. Bhd. provides. Next, I also study on the business, marketing and operational strategy that the company has been implemented for years. In this case study, I also analysed the strength, weaknesses, opportunities and threats of the company in real business world by using SWOT analysis. Thus, from the needs and demands from the existing customers of this company, I analysed and find a solution to overcome and fulfil their customer’s needs. 2022-04-18 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/58549/1/58549.pdf EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad. (2022) [Entrepreneurship Project] (Unpublished)
spellingShingle Entrepreneurship. Risk and uncertainty
Industrial research. Research and development
Mohamad, Mohamad Sajjad
EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title_full EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title_fullStr EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title_full_unstemmed EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title_short EE-Lian Enterprise [M] Sdn. Bhd. / Mohamad Sajjad Mohamad
title_sort ee-lian enterprise [m] sdn. bhd. / mohamad sajjad mohamad
topic Entrepreneurship. Risk and uncertainty
Industrial research. Research and development
url https://ir.uitm.edu.my/id/eprint/58549/1/58549.pdf
https://ir.uitm.edu.my/id/eprint/58549/
url_provider http://ir.uitm.edu.my/