Philips: smart shower / Nur Syakirah Razali

This case study examines how a company managed to design, manufactures, and markets its products. The company that I had chosen to explore is Philips. One of the products that attracted me to get more information is Philips Electric Water Heater AWH1122B, one of the shower products produced by Phili...

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Bibliographic Details
Main Author: Razali, Nur Syakirah
Format: Entrepreneurship Project
Language:en
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/58451/1/58451.pdf
https://ir.uitm.edu.my/id/eprint/58451/
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Summary:This case study examines how a company managed to design, manufactures, and markets its products. The company that I had chosen to explore is Philips. One of the products that attracted me to get more information is Philips Electric Water Heater AWH1122B, one of the shower products produced by Philips. Even though the shower has a good quality, some weaknesses need to be improved according to the current technological developments. As we know, wastage of water often occurs during the bathing process. The use of a shower is also one of the causes of water wastage. To prevent this situation, the company needs to produce a more advanced shower that may well resolve it. With the added digital temperature and water flow control, it can surely help the user reduce the wastage of water.