McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.]
This case study is conducted to analyze the real situation of technopreneurship. On this case study, we have chosen McDonalds, Section 7 Shah Alam to conduct our investigation. McDonald have been~a~well-known as one of the leading restaurant chains in the world. Their main purpose is to focus on all...
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| Main Authors: | , , , , , |
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| Format: | Entrepreneurship Project |
| Language: | en |
| Published: |
2019
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/51664/1/51664.pdf https://ir.uitm.edu.my/id/eprint/51664/ |
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| _version_ | 1833069494122053632 |
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| author | Yunus, Nadia Athira Nik Baharudin, Nik Nurfadzillah Sabri, Nur 'Atikah Azman, Nurul Haziqah Abu Bakar Sonny, Nurul Najwa Zulaikha Nahar, Zulemalina |
| author_facet | Yunus, Nadia Athira Nik Baharudin, Nik Nurfadzillah Sabri, Nur 'Atikah Azman, Nurul Haziqah Abu Bakar Sonny, Nurul Najwa Zulaikha Nahar, Zulemalina |
| author_sort | Yunus, Nadia Athira |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | This case study is conducted to analyze the real situation of technopreneurship. On this case study, we have chosen McDonalds, Section 7 Shah Alam to conduct our investigation. McDonald have been~a~well-known as one of the leading restaurant chains in the world. Their main purpose is to focus on all types of customer where their target market is for everyone in the community around the world. The purpose of this study is to analyze the strategies, strength and weaknesses which McDonald's have been dealt with. All these factors will be discussed further in the case study. |
| format | Entrepreneurship Project |
| id | my.uitm.ir-51664 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2019 |
| record_format | eprints |
| spelling | my.uitm.ir-516642022-04-07T06:54:02Z https://ir.uitm.edu.my/id/eprint/51664/ McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] Yunus, Nadia Athira Nik Baharudin, Nik Nurfadzillah Sabri, Nur 'Atikah Azman, Nurul Haziqah Abu Bakar Sonny, Nurul Najwa Zulaikha Nahar, Zulemalina Entrepreneurship. Risk and uncertainty This case study is conducted to analyze the real situation of technopreneurship. On this case study, we have chosen McDonalds, Section 7 Shah Alam to conduct our investigation. McDonald have been~a~well-known as one of the leading restaurant chains in the world. Their main purpose is to focus on all types of customer where their target market is for everyone in the community around the world. The purpose of this study is to analyze the strategies, strength and weaknesses which McDonald's have been dealt with. All these factors will be discussed further in the case study. 2019-07 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/51664/1/51664.pdf McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.]. (2019) [Entrepreneurship Project] (Unpublished) |
| spellingShingle | Entrepreneurship. Risk and uncertainty Yunus, Nadia Athira Nik Baharudin, Nik Nurfadzillah Sabri, Nur 'Atikah Azman, Nurul Haziqah Abu Bakar Sonny, Nurul Najwa Zulaikha Nahar, Zulemalina McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title | McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title_full | McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title_fullStr | McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title_full_unstemmed | McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title_short | McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.] |
| title_sort | mcdonald seksyen 7 shah alam / nadia athira yunus ... [et al.] |
| topic | Entrepreneurship. Risk and uncertainty |
| url | https://ir.uitm.edu.my/id/eprint/51664/1/51664.pdf https://ir.uitm.edu.my/id/eprint/51664/ |
| url_provider | http://ir.uitm.edu.my/ |