ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir
This case study was conducted to examine problem that encountered by Sani Express during their business operation for the past eleven years. From this case study, we were able to make a few recommendations in order for them to improve the quality of services. The finding draws attention to the fact...
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| Main Authors: | , , |
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| Format: | Entrepreneurship Project |
| Language: | en |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/51584/1/51584.pdf https://ir.uitm.edu.my/id/eprint/51584/ |
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| _version_ | 1833069475960717312 |
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| author | Mohd Shukor, Fatin Azirah Awang, Fatin Farhana Samshir, Nur Liyana |
| author_facet | Mohd Shukor, Fatin Azirah Awang, Fatin Farhana Samshir, Nur Liyana |
| author_sort | Mohd Shukor, Fatin Azirah |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | This case study was conducted to examine problem that encountered by Sani Express during their business operation for the past eleven years. From this case study, we were able to make a few recommendations in order for them to improve the quality of services. The finding draws attention to the fact that problem in Sani Express Shah Alam shows some major and minor problems. Firstly, there is difficulty in purchasing online ticket through Sani Express official website. The passengers have to buy the ticket at the counter instead of purchase it online. Next, Sani Express is also poor in marketing strategy. They do not always update their promotion and advertisement about their services especially on social media. In a conclusion, this case study will shows problem associated with Sani Express Shah Alam and concludes that it would be an ideal recommendation in order for them to improve their services. |
| format | Entrepreneurship Project |
| id | my.uitm.ir-51584 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2018 |
| record_format | eprints |
| spelling | my.uitm.ir-515842022-03-09T08:48:01Z https://ir.uitm.edu.my/id/eprint/51584/ ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir Mohd Shukor, Fatin Azirah Awang, Fatin Farhana Samshir, Nur Liyana Planning. Business planning. Strategic planning Project management Automobile industry and trade Service industries Business This case study was conducted to examine problem that encountered by Sani Express during their business operation for the past eleven years. From this case study, we were able to make a few recommendations in order for them to improve the quality of services. The finding draws attention to the fact that problem in Sani Express Shah Alam shows some major and minor problems. Firstly, there is difficulty in purchasing online ticket through Sani Express official website. The passengers have to buy the ticket at the counter instead of purchase it online. Next, Sani Express is also poor in marketing strategy. They do not always update their promotion and advertisement about their services especially on social media. In a conclusion, this case study will shows problem associated with Sani Express Shah Alam and concludes that it would be an ideal recommendation in order for them to improve their services. 2018 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/51584/1/51584.pdf ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir. (2018) [Entrepreneurship Project] <http://terminalib.uitm.edu.my/51584.pdf> (Unpublished) |
| spellingShingle | Planning. Business planning. Strategic planning Project management Automobile industry and trade Service industries Business Mohd Shukor, Fatin Azirah Awang, Fatin Farhana Samshir, Nur Liyana ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title | ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title_full | ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title_fullStr | ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title_full_unstemmed | ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title_short | ENT 600 : Sani Express / Fatin Azirah Mohd, Fatin Farhana Awang Shukor and Nur Liyana Samshir |
| title_sort | ent 600 : sani express / fatin azirah mohd, fatin farhana awang shukor and nur liyana samshir |
| topic | Planning. Business planning. Strategic planning Project management Automobile industry and trade Service industries Business |
| url | https://ir.uitm.edu.my/id/eprint/51584/1/51584.pdf https://ir.uitm.edu.my/id/eprint/51584/ |
| url_provider | http://ir.uitm.edu.my/ |