Cosmetics entrepreneurship: an exploratory analysis using latent dirichlet allocation / Yanti Mustapha ...[et al.]

This study presents the key features of text mining based on Latent Dirichlet Allocation (LDA) and demonstrates its application by analyzing cosmetics entrepreneurship related articles. A framework is presented on how to use topic modeling on a collection of artic...

Full description

Saved in:
Bibliographic Details
Main Authors: Mustapha, Yanti, Mohd Saad, Sazilah, Hilmi, Mohd Faiz
Format: Book Section
Language:en
Published: Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/47984/1/47984.pdf
https://ir.uitm.edu.my/id/eprint/47984/
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:This study presents the key features of text mining based on Latent Dirichlet Allocation (LDA) and demonstrates its application by analyzing cosmetics entrepreneurship related articles. A framework is presented on how to use topic modeling on a collection of articles for an exploratory topicbased literature review. Through Latent Dirichlet Allocation technique, this study is able to extract coherent research topics that are the focus of the 66 academic articles (years 1984 a2019) nalyzed. This study aims to demonstrate how topic models can enrich researcher's methodological toolboxes