Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi

This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Cawangan Perlis, it is a part of study for everyone to undergo a case study project. So, for this purpose, I got the opportunity to research a company which manufactured the same product that I wa...

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Main Author: Azmi, Khairul Nisak
Format: Entrepreneurship Project
Language:en
Published: 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/47549/1/47549.pdf
https://ir.uitm.edu.my/id/eprint/47549/
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author Azmi, Khairul Nisak
author_facet Azmi, Khairul Nisak
author_sort Azmi, Khairul Nisak
building Tun Abdul Razak Library
collection Institutional Repository
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
continent Asia
country Malaysia
description This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Cawangan Perlis, it is a part of study for everyone to undergo a case study project. So, for this purpose, I got the opportunity to research a company which manufactured the same product that I want to develop, which is Hydro Flask Company currently based in Switzerland. In the first part of the project report, the general information of the company has been collected. Information is gathered through the Hydro Flask homepage and its annual report respectively. In the second part of the report, contains the specialized subject study. Objective of the project is to work on the background, organizational structure, products and services that Hydro Flask provides. Next, is about the Hydro Flask marketing, business and its operational strategy used by the company to promote their products which we find quite interesting. In this case study, we analyse the strength, weakness, opportunities and threats of the company in real business world by using SWOT analysis. Thus, from the needs and demands from the existing consumers of this company, we analyse and find the solution to overcome and to fulfil their needs and making it as our innovation to be continued in new Product Development task.
format Entrepreneurship Project
id my.uitm.ir-47549
institution Universiti Teknologi Mara
language en
publishDate 2021
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spelling my.uitm.ir-475492021-06-21T08:29:29Z https://ir.uitm.edu.my/id/eprint/47549/ Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi Azmi, Khairul Nisak Business Industrial research. Research and development This is an attempt to know how the theories can be applied to practical situation. As a student in UiTM Cawangan Perlis, it is a part of study for everyone to undergo a case study project. So, for this purpose, I got the opportunity to research a company which manufactured the same product that I want to develop, which is Hydro Flask Company currently based in Switzerland. In the first part of the project report, the general information of the company has been collected. Information is gathered through the Hydro Flask homepage and its annual report respectively. In the second part of the report, contains the specialized subject study. Objective of the project is to work on the background, organizational structure, products and services that Hydro Flask provides. Next, is about the Hydro Flask marketing, business and its operational strategy used by the company to promote their products which we find quite interesting. In this case study, we analyse the strength, weakness, opportunities and threats of the company in real business world by using SWOT analysis. Thus, from the needs and demands from the existing consumers of this company, we analyse and find the solution to overcome and to fulfil their needs and making it as our innovation to be continued in new Product Development task. 2021-06-15 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/47549/1/47549.pdf Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi. (2021) [Entrepreneurship Project] <http://terminalib.uitm.edu.my/47549.pdf> (Unpublished)
spellingShingle Business
Industrial research. Research and development
Azmi, Khairul Nisak
Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title_full Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title_fullStr Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title_full_unstemmed Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title_short Technology Entrepreneurship (ENT600) : Hydro Flask / Khairul Nisak Azmi
title_sort technology entrepreneurship (ent600) : hydro flask / khairul nisak azmi
topic Business
Industrial research. Research and development
url https://ir.uitm.edu.my/id/eprint/47549/1/47549.pdf
https://ir.uitm.edu.my/id/eprint/47549/
url_provider http://ir.uitm.edu.my/