Critical success factors of expatriations by Malaysian international corporations / Senian Malie ... [et al.]

Due to the globalization wave worldwide, many firms are competing for the international expansion. The firms change orientation from emphasis on creating a new product or service to marketing and this effort requires significant need of expatriation to realize the business goals globally. This study...

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Bibliographic Details

Main Authors:	Malie, Senian, Awang Shuib, Awang Rozaimie, Mohd Esa, Isma Izza
Format:	Research Reports
Language:	en
Published:	2007
Subjects:	Business societies Marketing Research
Online Access:	https://ir.uitm.edu.my/id/eprint/42972/1/42972.pdf https://ir.uitm.edu.my/id/eprint/42972/
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