A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly
The objective of this research is to study the confidence level of International Halal labelled products among Muslim consumers in Malaysia. Researcher’s respondents came from government servants at Putrajaya who is Malay Muslim consumers as the sample. The respondents will also grouped under four c...
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| Format: | Student Project |
| Language: | en |
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2013
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| Online Access: | https://ir.uitm.edu.my/id/eprint/42017/1/42017.pdf https://ir.uitm.edu.my/id/eprint/42017/ |
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| _version_ | 1833066863874015232 |
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| author | Rosly, Muhamad Radzi |
| author_facet | Rosly, Muhamad Radzi |
| author_sort | Rosly, Muhamad Radzi |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | The objective of this research is to study the confidence level of International Halal labelled products among Muslim consumers in Malaysia. Researcher’s respondents came from government servants at Putrajaya who is Malay Muslim consumers as the sample. The respondents will also grouped under four categories of sectors namely, professional, services, students and others.
The variables used for control were on the basis of location in Putrajaya, as well as occupation. Four independent variables were identified as the effects and all proved to have significant relationships towards confidence level of International Halal labelled products among Muslim consumers in Malaysia.
This acceptance has been conducted and seen through four factors which are, Product Characteristics, Marketing, Religion’s Knowledge and Governments’ Roles. Recommendations have been made in order to increase the confidence level of International Halal labelled products among Muslim consumers in Malaysia. |
| format | Student Project |
| id | my.uitm.ir-42017 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2013 |
| record_format | eprints |
| spelling | my.uitm.ir-420172021-02-23T01:39:05Z https://ir.uitm.edu.my/id/eprint/42017/ A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly Rosly, Muhamad Radzi Food industry and trade. Halal food industry. Certification Malaysia International trade Market surveys. Including brand choice. Brand loyalty Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Malaysia The objective of this research is to study the confidence level of International Halal labelled products among Muslim consumers in Malaysia. Researcher’s respondents came from government servants at Putrajaya who is Malay Muslim consumers as the sample. The respondents will also grouped under four categories of sectors namely, professional, services, students and others. The variables used for control were on the basis of location in Putrajaya, as well as occupation. Four independent variables were identified as the effects and all proved to have significant relationships towards confidence level of International Halal labelled products among Muslim consumers in Malaysia. This acceptance has been conducted and seen through four factors which are, Product Characteristics, Marketing, Religion’s Knowledge and Governments’ Roles. Recommendations have been made in order to increase the confidence level of International Halal labelled products among Muslim consumers in Malaysia. 2013-07-08 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/42017/1/42017.pdf A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly. (2013) [Student Project] (Unpublished) |
| spellingShingle | Food industry and trade. Halal food industry. Certification Malaysia International trade Market surveys. Including brand choice. Brand loyalty Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Malaysia Rosly, Muhamad Radzi A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title | A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title_full | A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title_fullStr | A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title_full_unstemmed | A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title_short | A study on the confidence level of international halal labelled products among Muslim consumers / Muhamad Radzi Rosly |
| title_sort | study on the confidence level of international halal labelled products among muslim consumers / muhamad radzi rosly |
| topic | Food industry and trade. Halal food industry. Certification Malaysia International trade Market surveys. Including brand choice. Brand loyalty Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Malaysia |
| url | https://ir.uitm.edu.my/id/eprint/42017/1/42017.pdf https://ir.uitm.edu.my/id/eprint/42017/ |
| url_provider | http://ir.uitm.edu.my/ |