Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]

During the Hajj season, the pilgrims will perform their Hajj in the Holy Land of Mecca, Saudi Arabia houses. Performing hajj is the fifth principle of Islam and it is compulsory for all Muslims who have the physical and financial capability to perform Hajj at least once in their lifetime. For that,...

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Main Authors: Mohammad Noh, Liza Marziana, Yook Ngor, Phang, Abdul Karim Zamri, Norena, Mohammad, Norazlinda, Idris, Nurkhazilah, Alias, Aidah, Radzi, Raha
Format: Article
Language:en
Published: Faculty of Art and Design 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/40848/1/40848.pdf
https://ir.uitm.edu.my/id/eprint/40848/
https://melaka.uitm.edu.my/ijad/
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author Mohammad Noh, Liza Marziana
Yook Ngor, Phang
Abdul Karim Zamri, Norena
Mohammad, Norazlinda
Idris, Nurkhazilah
Alias, Aidah
Radzi, Raha
author_facet Mohammad Noh, Liza Marziana
Yook Ngor, Phang
Abdul Karim Zamri, Norena
Mohammad, Norazlinda
Idris, Nurkhazilah
Alias, Aidah
Radzi, Raha
author_sort Mohammad Noh, Liza Marziana
building Tun Abdul Razak Library
collection Institutional Repository
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
continent Asia
country Malaysia
description During the Hajj season, the pilgrims will perform their Hajj in the Holy Land of Mecca, Saudi Arabia houses. Performing hajj is the fifth principle of Islam and it is compulsory for all Muslims who have the physical and financial capability to perform Hajj at least once in their lifetime. For that, health quality is important to be preserved because it not only helps clear the flow of Hajj but also ensures the safety of the pilgrims’ journey. This study aims to evaluate the effectiveness of the communicative strategy by Utas Travel agency in creating the awareness of healthcare services for the pilgrims. Data analysis will be employing the qualitative approach. Interviewing will be adopted onto the pilgrims who have performed Hajj for a few years ago and for the first time. Interview will be done onto about 50 pilgrims using open-ended questions and data will be analysed using thematic analysis. The research outcome will benefit Utas Travel agency in identifying an effective communicative strategy in creating a healthcare service model awareness for pilgrims. This study can add to the pool of knowledge. The purpose of the study is therefore to develop an effective communication model for promoting the Hajj sector.
format Article
id my.uitm.ir-40848
institution Universiti Teknologi Mara
language en
publishDate 2020
publisher Faculty of Art and Design
record_format eprints
spelling my.uitm.ir-408482021-01-26T02:19:37Z https://ir.uitm.edu.my/id/eprint/40848/ Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.] ijad Mohammad Noh, Liza Marziana Yook Ngor, Phang Abdul Karim Zamri, Norena Mohammad, Norazlinda Idris, Nurkhazilah Alias, Aidah Radzi, Raha Communication. Mass media Interpersonal communication During the Hajj season, the pilgrims will perform their Hajj in the Holy Land of Mecca, Saudi Arabia houses. Performing hajj is the fifth principle of Islam and it is compulsory for all Muslims who have the physical and financial capability to perform Hajj at least once in their lifetime. For that, health quality is important to be preserved because it not only helps clear the flow of Hajj but also ensures the safety of the pilgrims’ journey. This study aims to evaluate the effectiveness of the communicative strategy by Utas Travel agency in creating the awareness of healthcare services for the pilgrims. Data analysis will be employing the qualitative approach. Interviewing will be adopted onto the pilgrims who have performed Hajj for a few years ago and for the first time. Interview will be done onto about 50 pilgrims using open-ended questions and data will be analysed using thematic analysis. The research outcome will benefit Utas Travel agency in identifying an effective communicative strategy in creating a healthcare service model awareness for pilgrims. This study can add to the pool of knowledge. The purpose of the study is therefore to develop an effective communication model for promoting the Hajj sector. Faculty of Art and Design 2020-05 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/40848/1/40848.pdf Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]. (2020) International Journal of Art and Design (IJAD) <https://ir.uitm.edu.my/view/publication/International_Journal_of_Art_and_Design_=28IJAD=29/>, 3 (1). pp. 1-5. ISSN 2710-5776 https://melaka.uitm.edu.my/ijad/
spellingShingle Communication. Mass media
Interpersonal communication
Mohammad Noh, Liza Marziana
Yook Ngor, Phang
Abdul Karim Zamri, Norena
Mohammad, Norazlinda
Idris, Nurkhazilah
Alias, Aidah
Radzi, Raha
Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title_full Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title_fullStr Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title_full_unstemmed Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title_short Implementing effective communication among Hajj Pilgrims / Liza Marziana Mohammad Noh ... [et al.]
title_sort implementing effective communication among hajj pilgrims / liza marziana mohammad noh ... [et al.]
topic Communication. Mass media
Interpersonal communication
url https://ir.uitm.edu.my/id/eprint/40848/1/40848.pdf
https://ir.uitm.edu.my/id/eprint/40848/
https://melaka.uitm.edu.my/ijad/
url_provider http://ir.uitm.edu.my/