Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of...
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| Format: | Research Reports |
| Language: | en |
| Published: |
Institute of Research, Development and Commercialization , Universiti Teknologi MARA
2005
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf https://ir.uitm.edu.my/id/eprint/3616/ |
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| _version_ | 1833058297428574208 |
|---|---|
| author | Kiranjit, Kaur |
| author_facet | Kiranjit, Kaur |
| author_sort | Kiranjit, Kaur |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of public relations. Three different research instruments modified from those used in a previous similar research in USA and UK were used for this study. |
| format | Research Reports |
| id | my.uitm.ir-3616 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2005 |
| publisher | Institute of Research, Development and Commercialization , Universiti Teknologi MARA |
| record_format | eprints |
| spelling | my.uitm.ir-36162023-06-27T07:18:32Z https://ir.uitm.edu.my/id/eprint/3616/ Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur Kiranjit, Kaur HE Transportation and Communications This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of public relations. Three different research instruments modified from those used in a previous similar research in USA and UK were used for this study. Institute of Research, Development and Commercialization , Universiti Teknologi MARA 2005 Research Reports NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur. (2005) [Research Reports] <http://terminalib.uitm.edu.my/3616.pdf> (Unpublished) |
| spellingShingle | HE Transportation and Communications Kiranjit, Kaur Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title | Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title_full | Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title_fullStr | Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title_full_unstemmed | Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title_short | Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur |
| title_sort | excellence in public relations and communication management in malaysia: an exploratory study / associate professor dr kiranjit kaur |
| topic | HE Transportation and Communications |
| url | https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf https://ir.uitm.edu.my/id/eprint/3616/ |
| url_provider | http://ir.uitm.edu.my/ |