Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea
In intercultural communication, human values need to be investigated as neutral discourse; where local and global identities compete to legitimate such neutral discourse. Human values can be explicitly or implicitly manifested in the discourse of proverbs. Proverbs are ‘common sense’ assumptions tha...
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| Format: | Article |
| Language: | en |
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Universiti Teknologi MARA, Perak
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/30574/1/30574.pdf https://ir.uitm.edu.my/id/eprint/30574/ http://idealogyjournal.com/ |
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| _version_ | 1833063708025159680 |
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| author | Abduljalil, Hazaea |
| author_facet | Abduljalil, Hazaea |
| author_sort | Abduljalil, Hazaea |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | In intercultural communication, human values need to be investigated as neutral discourse; where local and global identities compete to legitimate such neutral discourse. Human values can be explicitly or implicitly manifested in the discourse of proverbs. Proverbs are ‘common sense’ assumptions that construct culturally-biased and durative values. Like newspaper headlines, proverbs are part of argumentative rhetoric whose semantic and pragmatic functions are not only to attract readers but also to convince them. As a subjournalistic genre in Yemen Times, the discourse of proverbs targeted worldwide audiences; it was produced by a non-local journalist and published in hardcopy and online between 2003 and 2010. This paper
investigates human values in an intercultural text disseminated in global journalism; the discourse of proverbs of Yemen Times. The analytical tools of Critical Discourse Analysis (CDA) were employed to reveal the evident competing discourses associated with human values in the texts. The data analysis revealed that human values were associated with literary, philosophical, political and anonymous global discourses; these discourses were dominant in the texts. Local legitimating discourses were excluded; backgrounded local religious discourse and discourse of local passive agency were associated with
human values. The exclusion of local agencies reflects hegemonic global power over human values in intercultural communication. |
| format | Article |
| id | my.uitm.ir-30574 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2017 |
| publisher | Universiti Teknologi MARA, Perak |
| record_format | eprints |
| spelling | my.uitm.ir-305742020-05-13T15:41:58Z https://ir.uitm.edu.my/id/eprint/30574/ Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea idealogy Abduljalil, Hazaea Individual ethics. Character. Virtue. Including practical and applied ethics, conduct of life, vices, success, ethics for children Social interaction Discourse analysis In intercultural communication, human values need to be investigated as neutral discourse; where local and global identities compete to legitimate such neutral discourse. Human values can be explicitly or implicitly manifested in the discourse of proverbs. Proverbs are ‘common sense’ assumptions that construct culturally-biased and durative values. Like newspaper headlines, proverbs are part of argumentative rhetoric whose semantic and pragmatic functions are not only to attract readers but also to convince them. As a subjournalistic genre in Yemen Times, the discourse of proverbs targeted worldwide audiences; it was produced by a non-local journalist and published in hardcopy and online between 2003 and 2010. This paper investigates human values in an intercultural text disseminated in global journalism; the discourse of proverbs of Yemen Times. The analytical tools of Critical Discourse Analysis (CDA) were employed to reveal the evident competing discourses associated with human values in the texts. The data analysis revealed that human values were associated with literary, philosophical, political and anonymous global discourses; these discourses were dominant in the texts. Local legitimating discourses were excluded; backgrounded local religious discourse and discourse of local passive agency were associated with human values. The exclusion of local agencies reflects hegemonic global power over human values in intercultural communication. Universiti Teknologi MARA, Perak 2017 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/30574/1/30574.pdf Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea. (2017) Idealogy Journal <https://ir.uitm.edu.my/view/publication/Idealogy_Journal/>, 2 (2). pp. 34-52. ISSN 2550-214X http://idealogyjournal.com/ |
| spellingShingle | Individual ethics. Character. Virtue. Including practical and applied ethics, conduct of life, vices, success, ethics for children Social interaction Discourse analysis Abduljalil, Hazaea Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title | Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title_full | Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title_fullStr | Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title_full_unstemmed | Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title_short | Human values in intercultural communication : CDA for Discourse of Proverbs in Yemen Times / Abduljalil Hazaea |
| title_sort | human values in intercultural communication : cda for discourse of proverbs in yemen times / abduljalil hazaea |
| topic | Individual ethics. Character. Virtue. Including practical and applied ethics, conduct of life, vices, success, ethics for children Social interaction Discourse analysis |
| url | https://ir.uitm.edu.my/id/eprint/30574/1/30574.pdf https://ir.uitm.edu.my/id/eprint/30574/ http://idealogyjournal.com/ |
| url_provider | http://ir.uitm.edu.my/ |