A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi
The theme park industry has experienced steady growth for many years, and it has developed into a global phenomenon. Monitoring visitor satisfaction is critical to help ensure a satisfying overall experience, customer value, and repeat visits. Here, we examine customer satisfaction from the data col...
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| Format: | Student Project |
| Language: | en |
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Faculty of Hotel and Tourism Management
2013
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/23620/1/PPb_MUHAMMAD%20HASIF%20SULAIMAN%20M%20HM%2013_5.pdf https://ir.uitm.edu.my/id/eprint/23620/ |
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| _version_ | 1833061734785482752 |
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| author | Sulaiman, Muhammad Hasif Harris Fadilah, Nursyafiqah Mohd Fauzi, Siti Masturah Ayu |
| author_facet | Sulaiman, Muhammad Hasif Harris Fadilah, Nursyafiqah Mohd Fauzi, Siti Masturah Ayu |
| author_sort | Sulaiman, Muhammad Hasif |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | The theme park industry has experienced steady growth for many years, and it has developed into a global phenomenon. Monitoring visitor satisfaction is critical to help ensure a satisfying overall experience, customer value, and repeat visits. Here, we examine customer satisfaction from the data collection in Melaka River Theme Park. The study focuses on identifying significant tangibility factor influencing customer evaluation and satisfaction with the overall theme park experience. The key findings reveal that visitors evaluate the theme park primarily on overall park experience based on the tangible facilties that the theme park provide. Core conditions amusement parks must meet are cleanliness and the presence of nice scenery. Other features vary in importance. |
| format | Student Project |
| id | my.uitm.ir-23620 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2013 |
| publisher | Faculty of Hotel and Tourism Management |
| record_format | eprints |
| spelling | my.uitm.ir-236202019-04-07T04:09:30Z https://ir.uitm.edu.my/id/eprint/23620/ A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi Sulaiman, Muhammad Hasif Harris Fadilah, Nursyafiqah Mohd Fauzi, Siti Masturah Ayu Travel and state. Tourism Recreational areas and facilities. Recreation centers Consumer satisfaction The theme park industry has experienced steady growth for many years, and it has developed into a global phenomenon. Monitoring visitor satisfaction is critical to help ensure a satisfying overall experience, customer value, and repeat visits. Here, we examine customer satisfaction from the data collection in Melaka River Theme Park. The study focuses on identifying significant tangibility factor influencing customer evaluation and satisfaction with the overall theme park experience. The key findings reveal that visitors evaluate the theme park primarily on overall park experience based on the tangible facilties that the theme park provide. Core conditions amusement parks must meet are cleanliness and the presence of nice scenery. Other features vary in importance. Faculty of Hotel and Tourism Management 2013 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/23620/1/PPb_MUHAMMAD%20HASIF%20SULAIMAN%20M%20HM%2013_5.pdf A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi. (2013) [Student Project] <http://terminalib.uitm.edu.my/23620.pdf> (Unpublished) |
| spellingShingle | Travel and state. Tourism Recreational areas and facilities. Recreation centers Consumer satisfaction Sulaiman, Muhammad Hasif Harris Fadilah, Nursyafiqah Mohd Fauzi, Siti Masturah Ayu A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title | A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title_full | A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title_fullStr | A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title_full_unstemmed | A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title_short | A study on the level of customer satisfaction towards tangible facilities in Melaka River Pirate Park / Muhammad Hasif Sulaiman, Nursyafiqah Harris Fadilah and Siti Masturah Ayu Mohd Fauzi |
| title_sort | study on the level of customer satisfaction towards tangible facilities in melaka river pirate park / muhammad hasif sulaiman, nursyafiqah harris fadilah and siti masturah ayu mohd fauzi |
| topic | Travel and state. Tourism Recreational areas and facilities. Recreation centers Consumer satisfaction |
| url | https://ir.uitm.edu.my/id/eprint/23620/1/PPb_MUHAMMAD%20HASIF%20SULAIMAN%20M%20HM%2013_5.pdf https://ir.uitm.edu.my/id/eprint/23620/ |
| url_provider | http://ir.uitm.edu.my/ |