Factors influencing Saudi Arabian women’s shopping behavior in online purchase activities / Areeg ALMowalad, Lennora Putit

The paper presented a study on factors influencing shopping behavior amongst women consumers in the Kingdom of Saudi Arabia towards online purchase. This study is conducted to gain a comprehensive knowledge and understanding on the possible factors behind virtual business transaction. It involves 3...

Full description

Saved in:
Bibliographic Details
Main Authors: Putit, Lennora, ALMowalad, Areeg
Format: Article
Language:en
Published: Faculty of Business and Management 2013
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/19256/1/AJ_AREEG%20ALMOWALAD%20JOEEAIR%2013.pdf
https://ir.uitm.edu.my/id/eprint/19256/
https://journal.uitm.edu.my/ojs/index.php/JEEIR/
Tags: Add Tag
No Tags, Be the first to tag this record!