IPSis Outstanding Award Recipient: student recruitment of the year 2020 award
Institute of Graduate Studies (IGS) UiTM established an integrated marketing approach which includes key strategies, from aggressive student recruitment to increasing the visibility of UiTM postgraduate programmes. Each key activity was well-thought-out, focused on ongoing marketing campaigns instea...
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| Format: | Monograph |
| Language: | en |
| Published: |
Institut Pengajian Siswazah (IPSis
2021
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| Online Access: | https://ir.uitm.edu.my/id/eprint/135020/1/135020.pdf https://ir.uitm.edu.my/id/eprint/135020/ |
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