The “soft life” phenomenon among young people: lifestyle or escape?
The “soft life” trend, popular on social media platforms like TikTok and Instagram, promotes a lifestyle focused on comfort, balance, and avoiding unnecessary stress. Many young people, especially Gen Z and millennials, see it as a response to traditional hustle culture, rising living costs, and unc...
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| Main Authors: | , |
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| Format: | Monograph |
| Language: | en |
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Universiti Teknologi MARA Cawangan Negeri Sembilan Kampus Rembau
2025
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| Online Access: | https://ir.uitm.edu.my/id/eprint/132774/1/132774.pdf https://ir.uitm.edu.my/id/eprint/132774/ |
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| Summary: | The “soft life” trend, popular on social media platforms like TikTok and Instagram, promotes a lifestyle focused on comfort, balance, and avoiding unnecessary stress. Many young people, especially Gen Z and millennials, see it as a response to traditional hustle culture, rising living costs, and uncertain job markets. The COVID-19 pandemic also influenced this shift by highlighting the importance of rest, health, and mental well-being. Supporters argue that the soft life encourages healthier work-life boundaries, self-care, and digital well-being while challenging toxic workplace expectations and allowing individuals to regain control over their time and energy. |
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