Bizone: complete influencer marketing solution, low risk, high results
BizOne is a digital platform that connects businesses from Micro, Small, and Medium Enterprises (MSMEs) with influencers to optimise their marketing strategies. The platform addresses major challenges faced by businesses in selecting the right influencers and measuring the effectiveness of their co...
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| Main Authors: | , , , , , |
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| Format: | Conference or Workshop Item |
| Language: | en |
| Published: |
2025
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/132241/1/132241.pdf https://ir.uitm.edu.my/id/eprint/132241/ |
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| _version_ | 1860593216447840256 |
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| author | Al Maliki, Hanif Abd. Ar-rahman Dzaky, Muhammad Wulandari, Rifana Rasipu, Muhammad Nur Alim Anindya, Khoirina Noor Sukardi, . |
| author_facet | Al Maliki, Hanif Abd. Ar-rahman Dzaky, Muhammad Wulandari, Rifana Rasipu, Muhammad Nur Alim Anindya, Khoirina Noor Sukardi, . |
| author_sort | Al Maliki, Hanif Abd. Ar-rahman |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | BizOne is a digital platform that connects businesses from Micro, Small, and Medium Enterprises (MSMEs) with influencers to optimise their marketing strategies. The platform addresses major challenges faced by businesses in selecting the right influencers and measuring the effectiveness of their collaborations. Performance-based payment is one of BizOne's key advantages, where businesses only pay influencers based on measurable results, such as engagement and awareness. This approach can increase brand visibility while saving costs, as payments are tied directly to outcomes, thus driving optimal sales and business growth. In addition, the platform is equipped with an analytics dashboard that allows businesses to monitor influencer performance in a transparent and data-driven manner. Not only that, BizOne also provides gamification-based interactive educational features that help users understand digital marketing strategies more effectively. With the combination of these excellent features, we present a solution that is more secure, efficient, and performance-based compared to similar platforms. The platform not only benefits businesses but also has a positive impact on influencers. With the system, well-performing influencers can build a credible and proven professional reputation through transparent data BizOne aims to foster a more transparent and trusted digital marketing ecosystem, helping businesses get a higher return on investment (ROI) and ensuring that every marketing investment provides maximum impact for both businesses and influencers who want to grow professionally. |
| format | Conference or Workshop Item |
| id | my.uitm.ir-132241 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2025 |
| record_format | eprints |
| spelling | my.uitm.ir-1322412026-03-11T02:46:47Z https://ir.uitm.edu.my/id/eprint/132241/ Bizone: complete influencer marketing solution, low risk, high results Al Maliki, Hanif Abd. Ar-rahman Dzaky, Muhammad Wulandari, Rifana Rasipu, Muhammad Nur Alim Anindya, Khoirina Noor Sukardi, . HG Finance T Technology (General) BizOne is a digital platform that connects businesses from Micro, Small, and Medium Enterprises (MSMEs) with influencers to optimise their marketing strategies. The platform addresses major challenges faced by businesses in selecting the right influencers and measuring the effectiveness of their collaborations. Performance-based payment is one of BizOne's key advantages, where businesses only pay influencers based on measurable results, such as engagement and awareness. This approach can increase brand visibility while saving costs, as payments are tied directly to outcomes, thus driving optimal sales and business growth. In addition, the platform is equipped with an analytics dashboard that allows businesses to monitor influencer performance in a transparent and data-driven manner. Not only that, BizOne also provides gamification-based interactive educational features that help users understand digital marketing strategies more effectively. With the combination of these excellent features, we present a solution that is more secure, efficient, and performance-based compared to similar platforms. The platform not only benefits businesses but also has a positive impact on influencers. With the system, well-performing influencers can build a credible and proven professional reputation through transparent data BizOne aims to foster a more transparent and trusted digital marketing ecosystem, helping businesses get a higher return on investment (ROI) and ensuring that every marketing investment provides maximum impact for both businesses and influencers who want to grow professionally. 2025 Conference or Workshop Item PeerReviewed text en https://ir.uitm.edu.my/id/eprint/132241/1/132241.pdf Al Maliki, Hanif Abd. Ar-rahman and Dzaky, Muhammad and Wulandari, Rifana and Rasipu, Muhammad Nur Alim and Anindya, Khoirina Noor and Sukardi, . (2025) Bizone: complete influencer marketing solution, low risk, high results. (2025) In: The 14th international invention, innovation & design competition 2025 (INDES 2025), Universiti Teknologi MARA, Perak. |
| spellingShingle | HG Finance T Technology (General) Al Maliki, Hanif Abd. Ar-rahman Dzaky, Muhammad Wulandari, Rifana Rasipu, Muhammad Nur Alim Anindya, Khoirina Noor Sukardi, . Bizone: complete influencer marketing solution, low risk, high results |
| title | Bizone: complete influencer marketing solution, low risk, high results |
| title_full | Bizone: complete influencer marketing solution, low risk, high results |
| title_fullStr | Bizone: complete influencer marketing solution, low risk, high results |
| title_full_unstemmed | Bizone: complete influencer marketing solution, low risk, high results |
| title_short | Bizone: complete influencer marketing solution, low risk, high results |
| title_sort | bizone: complete influencer marketing solution, low risk, high results |
| topic | HG Finance T Technology (General) |
| url | https://ir.uitm.edu.my/id/eprint/132241/1/132241.pdf https://ir.uitm.edu.my/id/eprint/132241/ |
| url_provider | http://ir.uitm.edu.my/ |