The behavioural intention of mobile payment adoption in food service establishments among generation X
This study investigates a relationship between the behavioural intention of mobile payment adoption in food services establishments among Generation X in Dungun, Terengganu. Specifically, the research has examined the influence of three key factors, which are Performance Expectancy (PE), Effort Expe...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Selangor, Puncak Alam Campus
2025
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/128297/1/128297.pdf https://ir.uitm.edu.my/id/eprint/128297/ https://www.jthca.org/ |
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