Evaluation on customer adoption process and brand positioning for Scientige Sdn Bhd in 2007

Scientige Sdn Bhd is a company that involve in the oil, gas and petrochemical industry and the company offer various products and services in the field. Since the company is still new in the market ( 2 years in the field), the company required to have strong brand positioning so that the client will...

Full description

Bibliographic Details

Main Author:	Ahmad, Norhaidah
Format:	Student Project
Language:	en
Published:	2007
Subjects:	Branding (Marketing) Marketing research. Marketing research companies. Sales forecasting Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/124154/1/124154.pdf https://ir.uitm.edu.my/id/eprint/124154/
Tags:	Add Tag No Tags, Be the first to tag this record!