The influence of event attributes on sport tourism destinations in Peninsular Malaysia: a preliminary study

Sport tourism is widely recognised as an effective, low-cost method for marketing locations and cultures. Malaysia increased its position in this area in 2023 by hosting major sporting events, boosting its reputation as a sports tourist and holiday destination. However, research frequently fails to...

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Bibliographic Details
Main Authors: Zahari, Nuur Izzati Alyaa, Supian, Kamisah, Kamis, Jamilah
Format: Article
Language:en
Published: Faculty of Sports Science and Recreation 2025
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/123949/1/123949.pdf
https://ir.uitm.edu.my/id/eprint/123949/
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