Service quality of Maybank towards their customers
Customer satisfaction and promotions are related regarding the service quality of a service provider. In the banking industry, service quality is important in order to retain their customer and attract new ones. Using the banking industry as the setting, the researcher evaluates the satisfaction of...
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| Format: | Student Project |
| Language: | en |
| Published: |
2001
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| Online Access: | https://ir.uitm.edu.my/id/eprint/123871/1/123871.pdf https://ir.uitm.edu.my/id/eprint/123871/ |
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