Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia
Adventure tourism is increasingly popular in ecologically rich destinations like Malaysia offering immersive experiences that foster place attachment. This study explores the impact of place attachment on tourist satisfaction among adventure tourists in Malaysia, conceptualizing attachment into four...
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| Format: | Article |
| Language: | en |
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Faculty of Sports Science and Recreation
2025
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| Online Access: | https://ir.uitm.edu.my/id/eprint/123761/1/123761.pdf https://ir.uitm.edu.my/id/eprint/123761/ |
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| author | Basal, Mohd Helme Aziz, Azlizam Abdul Aziz, Nor Akmar Ramlan, Mohd Aswad Mat Yusoff, Shahazwan Maarop, Muhammad Solehin |
| author_facet | Basal, Mohd Helme Aziz, Azlizam Abdul Aziz, Nor Akmar Ramlan, Mohd Aswad Mat Yusoff, Shahazwan Maarop, Muhammad Solehin |
| author_sort | Basal, Mohd Helme |
| building | Tun Abdul Razak Library |
| collection | Institutional Repository |
| content_provider | Universiti Teknologi Mara |
| content_source | UiTM Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | Adventure tourism is increasingly popular in ecologically rich destinations like Malaysia offering immersive experiences that foster place attachment. This study explores the impact of place attachment on tourist satisfaction among adventure tourists in Malaysia, conceptualizing attachment into four dimensions: place affect, place identity, place dependence, and place social bonding. A quantitative approach was employed, with survey data collected from 402 adventure tourists in Gopeng, Perak, ensuring robust statistical analysis. Using Partial Least Squares Structural Equation Modeling (PLS-SEM), the study found that place affect (β = 0.704, p < 0.001) and place identity (β = 0.122, p = 0.031) positively influence satisfaction, emphasizing the role of emotional and self-identity connections in enhancing tourist experiences. In contrast, place dependence (β = -0.095, p = 0.108) and place social bonding (β = - 0.097, p = 0.028) had insignificant or negative effects, suggesting that functional reliance and social interactions are less critical in adventure tourism satisfaction. The model explained 45% of the variance (R² = 0.45) in satisfaction, with place affect exhibiting the highest predictive power (f² = 0.290). Findings underscore the need for destination managers to prioritize emotional engagement, storytelling, and immersive experiences to strengthen attachment and satisfaction. The study contributes to sustainable tourism management by highlighting the significance of emotional and identity-based connections. Future research should adopt longitudinal and qualitative approaches to examine evolving place attachment dynamics over time. |
| format | Article |
| id | my.uitm.ir-123761 |
| institution | Universiti Teknologi Mara |
| language | en |
| publishDate | 2025 |
| publisher | Faculty of Sports Science and Recreation |
| record_format | eprints |
| spelling | my.uitm.ir-1237612025-10-03T06:48:25Z https://ir.uitm.edu.my/id/eprint/123761/ Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia Basal, Mohd Helme Aziz, Azlizam Abdul Aziz, Nor Akmar Ramlan, Mohd Aswad Mat Yusoff, Shahazwan Maarop, Muhammad Solehin Travel and the state. Tourism Customs relative to transportation and travel Adventure tourism is increasingly popular in ecologically rich destinations like Malaysia offering immersive experiences that foster place attachment. This study explores the impact of place attachment on tourist satisfaction among adventure tourists in Malaysia, conceptualizing attachment into four dimensions: place affect, place identity, place dependence, and place social bonding. A quantitative approach was employed, with survey data collected from 402 adventure tourists in Gopeng, Perak, ensuring robust statistical analysis. Using Partial Least Squares Structural Equation Modeling (PLS-SEM), the study found that place affect (β = 0.704, p < 0.001) and place identity (β = 0.122, p = 0.031) positively influence satisfaction, emphasizing the role of emotional and self-identity connections in enhancing tourist experiences. In contrast, place dependence (β = -0.095, p = 0.108) and place social bonding (β = - 0.097, p = 0.028) had insignificant or negative effects, suggesting that functional reliance and social interactions are less critical in adventure tourism satisfaction. The model explained 45% of the variance (R² = 0.45) in satisfaction, with place affect exhibiting the highest predictive power (f² = 0.290). Findings underscore the need for destination managers to prioritize emotional engagement, storytelling, and immersive experiences to strengthen attachment and satisfaction. The study contributes to sustainable tourism management by highlighting the significance of emotional and identity-based connections. Future research should adopt longitudinal and qualitative approaches to examine evolving place attachment dynamics over time. Faculty of Sports Science and Recreation 2025-03 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/123761/1/123761.pdf Basal, Mohd Helme and Aziz, Azlizam and Abdul Aziz, Nor Akmar and Ramlan, Mohd Aswad and Mat Yusoff, Shahazwan and Maarop, Muhammad Solehin (2025) Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia. (2025) Malaysian Journal of Sport Science and Recreation <https://ir.uitm.edu.my/view/publication/Malaysian_Journal_of_Sport_Science_and_Recreation.html>, 21 (1): 8. pp. 1-13. ISSN 1823-3198 10.24191/mjssr.v21i1.5592 10.24191/mjssr.v21i1.5592 10.24191/mjssr.v21i1.5592 |
| spellingShingle | Travel and the state. Tourism Customs relative to transportation and travel Basal, Mohd Helme Aziz, Azlizam Abdul Aziz, Nor Akmar Ramlan, Mohd Aswad Mat Yusoff, Shahazwan Maarop, Muhammad Solehin Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title | Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title_full | Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title_fullStr | Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title_full_unstemmed | Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title_short | Exploring the role of place attachment in shaping satisfaction among adventure tourists in Malaysia |
| title_sort | exploring the role of place attachment in shaping satisfaction among adventure tourists in malaysia |
| topic | Travel and the state. Tourism Customs relative to transportation and travel |
| url | https://ir.uitm.edu.my/id/eprint/123761/1/123761.pdf https://ir.uitm.edu.my/id/eprint/123761/ |
| url_provider | http://ir.uitm.edu.my/ |