Graphics' design work: event / Noorza Fatihah Zakaria

The Miri Tattoo Festival (MTF) is an event held in Miri, Sarawak. The festival exhibits activities such as tattoo beauty contests, Dayak Material art showcases, and traditional parades. To be highlighted as a tourist attraction. MTF needs to improve its branding. The festival combines conventional S...

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Bibliographic Details
Main Author: Zakaria, Noorza Fatihah
Other Authors: Mohd Razali, Noraziah
Format: Book Section
Language:en
Published: Perpustakaan Tun Abdul Razak, UiTM Sarawak 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/117310/1/117310.pdf
https://ir.uitm.edu.my/id/eprint/117310/
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Summary:The Miri Tattoo Festival (MTF) is an event held in Miri, Sarawak. The festival exhibits activities such as tattoo beauty contests, Dayak Material art showcases, and traditional parades. To be highlighted as a tourist attraction. MTF needs to improve its branding. The festival combines conventional Sarawak tattoos with contemporary aesthetics, employing print and digital advertisements to endorse its brand. The MTF's logo is designed according to the Sarawak tattoo motif and incorporates innovative ideas of modern concept. multimedia platforms, including the creation of commercial videos and booth designs for events will also be incorporated.