A study on restaurant mcdonald’s Malaysia Bukit Bintang and their impact customer satisfaction in term of location, price and value, food safety, convenience and business hour

The purpose of this research is to study on quality of fast food restaurant provided by Restaurant McDonald's Bukit Bintang Kuala Lumpur and their impact on customer satisfaction. This quality of services provided include the location of the restaurant, the prices and value, the attitude and pe...

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Bibliographic Details
Main Author: Idrus, Shah Rizal
Format: Student Project
Language:en
Published: 2007
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/116173/1/116173.PDF
https://ir.uitm.edu.my/id/eprint/116173/
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