Positioning Of Rajah Court Hotel To Gain A Competitive Edge / Harris Tidan

This research is aim to study the positioning ofRajah Court Hotel in order to gain a competitive edge. Being purely for academic purposes, the study hope to understand the complex set of perceptions, impressions and feelings of Rajah Court Hotel guest or potential guest compared to its competitors....

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Bibliographic Details

Main Author:	Tidan, Harris
Format:	Student Project
Language:	en
Published:	University Technology MARA 2001
Subjects:	H Social Sciences (General) Study and teaching. Research
Online Access:	https://ir.uitm.edu.my/id/eprint/114034/1/114034.pdf https://ir.uitm.edu.my/id/eprint/114034/
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