Students’ choice management: recipe for improving enrollment in private higher education institutions / Som Pal Baliyan and Sello Mokoena

Recent growth in higher education sector globally, and growing competition among higher educational institutions makes it important for education policy makers and managers to understand the latent factors motivating students’ choice of selecting an institution. This study adopted an exploratory and...

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Bibliographic Details
Main Authors: Baliyan, Som Pal, Mokoena, Sello
Format: Article
Language:en
Published: Universiti Teknologi MARA 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/111486/1/111486.pdf
https://ir.uitm.edu.my/id/eprint/111486/
https://ajue.uitm.edu.my/
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