Factors affecting customer loyalty towards AirAsia Airline in Kota Kinabalu / Muhammad Nazrin Mansor

AirAsia was established in 1993 and began operations on 18 November 1996. It was founded by a government-owned conglomerate, DRB-Hicom. AirAsia Berhad is a Malaysian low-cost airline headquartered near Kuala Lumpur, Malaysia. It is the largest airline in Malaysia by fleet size and destinations, and...

Full description

Saved in:
Bibliographic Details
Main Author: Mansor, Muhammad Nazrin
Format: Student Project
Language:en
Published: 2016
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/108333/1/108333.pdf
https://ir.uitm.edu.my/id/eprint/108333/
Tags: Add Tag
No Tags, Be the first to tag this record!