Service quality and customer satisfaction in the environment of higher education: a study on the public and private university students in Malaysia / Zainudin Awang, Rustam Shaari and Meer Zhar Farouk Amir Razli

Quality has become a reality; and the quality related activity is top priority in a university. Lately, the university emphasizes a policy to assure quality such as "Total Quality Management': "Continuous Quality Improvement", "ISO 9000" and "Quality Assurances...

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Bibliographic Details

Main Authors:	Awang, Zainudin, Shaari, Rustam, Amir Razli, Meer Zhar Farouk
Format:	Research Reports
Language:	en
Published:	2005
Subjects:	Research Four year institutions. Universities and colleges Curriculum
Online Access:	https://ir.uitm.edu.my/id/eprint/105361/1/105361.pdf https://ir.uitm.edu.my/id/eprint/105361/
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