Harnessing University-industry collaboration through lifelong learning education

Strategic alliances play a major part in the strategic set up of many firms. While this mode to conduct economic activity has received increasing attention in the strategic management literature, our understanding is still limited. This paper aims to explore the strategic alliance between unive...

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Bibliographic Details
Main Authors: Yap , Stanley, Chng, Loi Peng
Format: Conference or Workshop Item
Published: 2014
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Online Access:https://library.oum.edu.my/repository/942/1/library-document-942.pdf
https://library.oum.edu.my/repository/942/
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Summary:Strategic alliances play a major part in the strategic set up of many firms. While this mode to conduct economic activity has received increasing attention in the strategic management literature, our understanding is still limited. This paper aims to explore the strategic alliance between university-industry relationships by focusing on the experience of Open University Malaysia and its lifelong learning strategic alliances. This paper reviews literatures on alliance formation and management, governance of alliances and dynamics of alliances.