Community Willingness and Readiness for Cultural Heritage Tourism: The Case of Kampung Chitty, Malacca Historic City, Malaysia

Cultural heritage tourism (CHT) engages communities by preserving and showcasing traditions, identities, and practices. Cultural heritage tourism involves traveling to explore places, artifacts, and activities that reflect a region’s historical narratives and identity. It encourages local...

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Bibliographic Details
Main Authors: A. Rahman, Muhammad Ali, Mahamad Najib, Nurul Najwa
Format: Article
Language:en
Published: IIUM PRESS 2025
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Online Access:http://irep.iium.edu.my/126330/1/15.%2BCommunity%2BWillingness%2Band%2BReadiness%2Bfor%2BCultural%2BHeritage%2BTourism_%2B%2BThe%2BCase%2Bof%2BKampung%2BChitty%2C%2BMalacca%2BHistoric%2BCity%2C%2BMalaysia.pdf
http://irep.iium.edu.my/126330/
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