Beyond religious boundaries: determinants driving non-Muslim consumers’ halal product choices in Palu, Indonesia

Purpose: This study aims to identify the key factors influencing non-Muslim consumers’ preferences for halal food products in Palu, Indonesia, focusing on knowledge, attitudes, pricing, accessibility, social influence, trust in certification, and consumption experience.. Design/methodology: A q...

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Bibliographic Details

Main Authors:	Syamsu, Nur, Aisya, Siti, MD, Muthmainnah, Nurfitriani, Nurfitriani, Ikram, M., Ismail, Nurizal
Format:	Article
Language:	en
Published:	UIN Fatmawati Sukarno Bengkulu 2025
Subjects:	BPH122 Consumption. Halal issues. Specific products. Food and drink
Online Access:	http://irep.iium.edu.my/123988/7/123988_%20Beyond%20religious%20boundaries.pdf http://irep.iium.edu.my/123988/ https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/issue/archive
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