Factors influencing behavioral intention to participate in family takaful in Malaysia: an extension of UTAUT2 theory
This paper aims to investigate the critical success factors that affect behavioural intention to participate in family takaful in Malaysia using the extended Unified Theory of Acceptance and the Use of Technology Model (UTAUT2) among Muslim Malaysians. This study examines the direct relationship b...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
IIUM Press
2022
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/103002/7/103002_Factors%20influencing%20behavioral%20intention.pdf http://irep.iium.edu.my/103002/ https://journals.iium.edu.my/iiibf-journal/index.php/jif/article/view/691/296 |
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