Determinants of the intention to adopt a digital bank among generation z in Malaysia
This study examines the determinants of Generation Z’s intention to adopt a digital bank in Malaysia, focusing on perceived usefulness, trust, security concerns, and environmental concerns as key predictors. This study underlies three theories, which are the Technology Acceptance Model (TAM), Valu...
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2025
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| Online Access: | http://eprints.utar.edu.my/7640/1/Doc07_Tang_Ping_Yee_21UKB06543.pdf http://eprints.utar.edu.my/7640/ |
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