Determinants of firm performance among Malaysia smes in cross-border e-commerce
With the rapid growth of cross-border e-commerce (CBEC) and the increasing participation of Malaysian small and medium-sized enterprises (SMEs) in digital international trade, understanding the factors that drive firm performance has become increasingly important. This study aims to examine the ef...
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2025
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| Online Access: | http://eprints.utar.edu.my/7584/1/2206091_Lee_Yee_Heng_LEE_YEE_HENG.pdf http://eprints.utar.edu.my/7584/ |
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