Study on k-culture influences on Malaysian university students through media
Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyz...
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2024
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| Online Access: | http://eprints.utar.edu.my/6732/1/Koh_Zi_Wei%2DFYP_Library.pdf http://eprints.utar.edu.my/6732/ |
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| _version_ | 1855616529383555072 |
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| author | Koh, Zi Wei |
| author_facet | Koh, Zi Wei |
| author_sort | Koh, Zi Wei |
| building | UTAR Library |
| collection | Institutional Repository |
| content_provider | Universiti Tunku Abdul Rahman |
| content_source | UTAR Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyze university students' perception of K-culture and examine K-culture influences on university students’ lives through media. Through this research, people are able to find out what is the perception of university students about K-culture and how K-culture influences university students’ lives through media. This research was conducted with a quantitative research method by using Likert scale questionnaires and the questionnaire was distributed to Malaysian university students via Google Forms. The sample size of the research is a total of 50 students from 18 years old to 25 years old. The data will be collected from the respondents for data analysis. As a result, the influence of K-culture on Malaysian university students through media will be further analysed.
Keywords: K-culture, media, perception, influences, Malaysian university students
Subject Area: HE1-9990 Transportation and communications |
| format | Final Year Project / Dissertation / Thesis |
| id | my-utar-eprints.6732 |
| institution | Universiti Tunku Abdul Rahman |
| publishDate | 2024 |
| record_format | eprints |
| spelling | my-utar-eprints.67322026-01-13T07:29:03Z Study on k-culture influences on Malaysian university students through media Koh, Zi Wei HD Industries. Land use. Labor HM Sociology Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyze university students' perception of K-culture and examine K-culture influences on university students’ lives through media. Through this research, people are able to find out what is the perception of university students about K-culture and how K-culture influences university students’ lives through media. This research was conducted with a quantitative research method by using Likert scale questionnaires and the questionnaire was distributed to Malaysian university students via Google Forms. The sample size of the research is a total of 50 students from 18 years old to 25 years old. The data will be collected from the respondents for data analysis. As a result, the influence of K-culture on Malaysian university students through media will be further analysed. Keywords: K-culture, media, perception, influences, Malaysian university students Subject Area: HE1-9990 Transportation and communications 2024 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/6732/1/Koh_Zi_Wei%2DFYP_Library.pdf Koh, Zi Wei (2024) Study on k-culture influences on Malaysian university students through media. Final Year Project, UTAR. http://eprints.utar.edu.my/6732/ |
| spellingShingle | HD Industries. Land use. Labor HM Sociology Koh, Zi Wei Study on k-culture influences on Malaysian university students through media |
| title | Study on k-culture influences on Malaysian university students through media
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| title_full | Study on k-culture influences on Malaysian university students through media
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| title_fullStr | Study on k-culture influences on Malaysian university students through media
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| title_full_unstemmed | Study on k-culture influences on Malaysian university students through media
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| title_short | Study on k-culture influences on Malaysian university students through media
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| title_sort | study on k-culture influences on malaysian university students through media |
| topic | HD Industries. Land use. Labor HM Sociology |
| url | http://eprints.utar.edu.my/6732/1/Koh_Zi_Wei%2DFYP_Library.pdf http://eprints.utar.edu.my/6732/ |
| url_provider | http://eprints.utar.edu.my |
