Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis

Brochures are commonly used by health professionals to disseminate salient information to their target audience. However, little attention is given to investigate the readability of communicable disease brochures and the frequent collocates that appear with the communicable diseases. Previous studie...

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Main Author: Chong, Veronica Xin Yeen
Format: Final Year Project / Dissertation / Thesis
Published: 2021
Subjects:
Online Access:http://eprints.utar.edu.my/4471/1/FYP_EL_VCX_2021.pdf
http://eprints.utar.edu.my/4471/
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author Chong, Veronica Xin Yeen
author_facet Chong, Veronica Xin Yeen
author_sort Chong, Veronica Xin Yeen
building UTAR Library
collection Institutional Repository
content_provider Universiti Tunku Abdul Rahman
content_source UTAR Institutional Repository
continent Asia
country Malaysia
description Brochures are commonly used by health professionals to disseminate salient information to their target audience. However, little attention is given to investigate the readability of communicable disease brochures and the frequent collocates that appear with the communicable diseases. Previous studies stated that medical related reading materials are presented beyond the recommended reading level, Grade 6, hence making it incomprehensible for those with low educational attainment. This study aims to investigate the readability of communicable disease brochures and find out the frequent collocation of communicable disease produced by Kementerian Kesihatan Malaysia (KKM). Three formulas were used to calculate the readability scores of communicable disease brochures: Flesch Reading Ease (FRE), Flesch-Kincaid Grade Level (FKGL) and Simple Measure of Gobbledygook (SMOG). The frequent collocates of communicable disease are determined using GraphColl in #Lancsbox. The findings indicate that all brochures are written beyond the recommend level and the frequent collocates of communicable diseases are used to describe three important themes which are the transmission of the disease, vaccination and the name of the communicable disease. By improving the readability of communicable disease brochures may promote better health literacy and it is crucial for the target audience to comprehend these brochures to encourage voluntary health behaviours.
format Final Year Project / Dissertation / Thesis
id my-utar-eprints.4471
institution Universiti Tunku Abdul Rahman
publishDate 2021
record_format eprints
spelling my-utar-eprints.44712022-12-30T08:43:56Z Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis Chong, Veronica Xin Yeen H Social Sciences (General) QP Physiology R Medicine (General) Brochures are commonly used by health professionals to disseminate salient information to their target audience. However, little attention is given to investigate the readability of communicable disease brochures and the frequent collocates that appear with the communicable diseases. Previous studies stated that medical related reading materials are presented beyond the recommended reading level, Grade 6, hence making it incomprehensible for those with low educational attainment. This study aims to investigate the readability of communicable disease brochures and find out the frequent collocation of communicable disease produced by Kementerian Kesihatan Malaysia (KKM). Three formulas were used to calculate the readability scores of communicable disease brochures: Flesch Reading Ease (FRE), Flesch-Kincaid Grade Level (FKGL) and Simple Measure of Gobbledygook (SMOG). The frequent collocates of communicable disease are determined using GraphColl in #Lancsbox. The findings indicate that all brochures are written beyond the recommend level and the frequent collocates of communicable diseases are used to describe three important themes which are the transmission of the disease, vaccination and the name of the communicable disease. By improving the readability of communicable disease brochures may promote better health literacy and it is crucial for the target audience to comprehend these brochures to encourage voluntary health behaviours. 2021-04-13 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/4471/1/FYP_EL_VCX_2021.pdf Chong, Veronica Xin Yeen (2021) Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis. Final Year Project, UTAR. http://eprints.utar.edu.my/4471/
spellingShingle H Social Sciences (General)
QP Physiology
R Medicine (General)
Chong, Veronica Xin Yeen
Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title_full Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title_fullStr Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title_full_unstemmed Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title_short Readability and collocations in Malaysian online health brochures: a corpus-assisted analysis
title_sort readability and collocations in malaysian online health brochures: a corpus-assisted analysis
topic H Social Sciences (General)
QP Physiology
R Medicine (General)
url http://eprints.utar.edu.my/4471/1/FYP_EL_VCX_2021.pdf
http://eprints.utar.edu.my/4471/
url_provider http://eprints.utar.edu.my