A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/289/1/MCMB%2D2011%2D0708306%2D1.pdf http://eprints.utar.edu.my/289/ |
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| _version_ | 1833427720322678784 |
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| author | Chelliah Thiruchelvam, Cheryl |
| author_facet | Chelliah Thiruchelvam, Cheryl |
| author_sort | Chelliah Thiruchelvam, Cheryl |
| building | UTAR Library |
| collection | Institutional Repository |
| content_provider | Universiti Tunku Abdul Rahman |
| content_source | UTAR Institutional Repository |
| continent | Asia |
| country | Malaysia |
| format | Final Year Project / Dissertation / Thesis |
| id | my-utar-eprints.289 |
| institution | Universiti Tunku Abdul Rahman |
| publishDate | 2011 |
| record_format | eprints |
| spelling | my-utar-eprints.2892014-03-23T02:27:41Z A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia Chelliah Thiruchelvam, Cheryl HE Transportation and Communications 2011-06 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/289/1/MCMB%2D2011%2D0708306%2D1.pdf Chelliah Thiruchelvam, Cheryl (2011) A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia. Master dissertation/thesis, UTAR. http://eprints.utar.edu.my/289/ |
| spellingShingle | HE Transportation and Communications Chelliah Thiruchelvam, Cheryl A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title | A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title_full | A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title_fullStr | A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title_full_unstemmed | A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title_short | A study of AirAsia corporate logo and colour impact on passengers' perception at the Low Cost Carrier Terminal (LCCT) in Malaysia |
| title_sort | study of airasia corporate logo and colour impact on passengers' perception at the low cost carrier terminal (lcct) in malaysia |
| topic | HE Transportation and Communications |
| url | http://eprints.utar.edu.my/289/1/MCMB%2D2011%2D0708306%2D1.pdf http://eprints.utar.edu.my/289/ |
| url_provider | http://eprints.utar.edu.my |