The entertainment-education communication strategy: past struggles, present status, future agenda

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Bibliographic Details
Main Authors:	Arvind Singhal, J. Brown, William
Format:	Article
Language:	en
Published:	Universiti Kebangsaan Malaysian 1996
Online Access:	http://journalarticle.ukm.my/4798/1/V12_1.pdf http://journalarticle.ukm.my/4798/ http://www.ukm.my/jkom
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