Search Results - Song Bee Lian

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  1. 1
    The Effects of Marketing Stimuli Factors on Consumers’ Perceived Value and Purchase of Organic Food in Malaysia

    The Effects of Marketing Stimuli Factors on Consumers’ Perceived Value and Purchase of Organic Food in Malaysia by Song, Bee Lian, Meysam, Safari, Shaheen, Mansori

    Published 2016
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  2. 2
    The effects of marketing stimuli factors on consumers’ perceived value and purchase of organic food in Malaysia

    The effects of marketing stimuli factors on consumers’ perceived value and purchase of organic food in Malaysia by Song, Bee Lian, Meysam Safari, Shaheen Mansori

    Published 2016
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  3. 3
    The adoption of mobile augmented reality in tourism industry: Effects on customer engagement, intention to use and usage behavior

    The adoption of mobile augmented reality in tourism industry: Effects on customer engagement, intention to use and usage behavior by Song Bee Lian, Devinder Kaur, Muthaloo Subramaniam, Poh KiongTee, Ling Chai Wong, Nor Azrul Mohd Zin

    Published 2024
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    The adoption of mobile augmented reality in tourism industry: Effects on customer engagement, intention to use and usage behaviour

    The adoption of mobile augmented reality in tourism industry: Effects on customer engagement, intention to use and usage behaviour by Song Bee Lian, Devinder Kaur, Muthaloo Subramaniam, Poh Kiong Tee, Ling Chai Wong, Nor Azrul Mohd Zin

    Published 2024
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