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Sharlini Seridaran,
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The Development of a Conceptual Framework for Customer Loyalty Among Users of Mobile Loyalty Programmes
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Sharlini Seridaran
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Mohd Nazri Mohd Noor
Published 2021
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A conceptual framework for customers’ loyalty in mobile loyalty programmes / Sharlini Seridaran and Mohd Nazri Mohd Noor
by
Seridaran, Sharlini
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Mohd Noor, Mohd Nazri
Published 2021
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