Search Results - Muthusamy, Geetha

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  1. 1
    Visual arts in retailing

    Visual arts in retailing by Yahya, Wan Kalthom, Muthusamy, Geetha, Naseri, Roszi Naszariah Nasni, Hasbullah, Nornajihah Nadia

    Published 2025
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  2. 2
    Virtual art applications in promoting local entrepreneurial products on Shopee Malaysia

    Virtual art applications in promoting local entrepreneurial products on Shopee Malaysia by Naseri, Roszi Naszariah Nasni, Muthusamy, Geetha, Yahya, Wan Kalthom, Hasbullah, Nornajihah Nadia, Norizan, Nor Sabrena

    Published 2025
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  3. 3
    Enhancing user engagement with ergonomic e-waste recycling bins in retail environments

    Enhancing user engagement with ergonomic e-waste recycling bins in retail environments by Hasbullah, Nornajihah Nadia, Muthusamy, Geetha, Naseri, Roszi Naszariah Nasni, Yahya, Wan Kalthom

    Published 2025
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  4. 4
    Aesthetic persuasion: how artistic packaging and visual storytelling drive cosmetic brand choices

    Aesthetic persuasion: how artistic packaging and visual storytelling drive cosmetic brand choices by Muthusamy, Geetha, Hasbullah, Nornajihah Nadia, Naseri, Roszi Naszariah Nasni, Yahya, Wan Kalthom

    Published 2025
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  5. 5
    Food neophobia: explored and unexplored terrains

    Food neophobia: explored and unexplored terrains by Subramaniam, Anusuiya, Muthusamy, Geetha

    Published 2024
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  6. 6
    Rational-irrational dialectic in the theory of planned behavior in cosmetic use in Malaysia

    Rational-irrational dialectic in the theory of planned behavior in cosmetic use in Malaysia by Muthusamy, Geetha

    Published 2019
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  7. 7
    My true story: journey of joy and grief: a mother’s dream, a daughter’s triumph / Dr. Geetha Muthusamy

    My true story: journey of joy and grief: a mother’s dream, a daughter’s triumph / Dr. Geetha Muthusamy by Muthusamy, Geetha

    Published 2023
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  8. 8
    The moderating effect of self-efficacy in the relationship between perceived job characteristics and work engagement / Ramesh Krishnan ... [et al.]

    The moderating effect of self-efficacy in the relationship between perceived job characteristics and work engagement / Ramesh Krishnan ... [et al.] by Krishnan, Ramesh, Koe, Wei Loon, Othman, Rozana, Muthusamy, Geetha, Alias, Nurul Ezaili

    Published 2018
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  9. 9
    A conceptual framework of the influence of packaging design on purchase intention / Roszi Naszariah Nasni Naseri … [et al.]

    A conceptual framework of the influence of packaging design on purchase intention / Roszi Naszariah Nasni Naseri … [et al.] by Naseri, Roszi Naszariah Nasni, Mohd Esa, Maryam, Yahya, Wan Kalthom, Muthusamy, Geetha, Ibrahim, Roslinawati, Jais, Zurairah

    Published 2024
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  10. 10
    Exploring the power of visual aesthetics in advertising / Wan Kalthom Yahya … [et al.]

    Exploring the power of visual aesthetics in advertising / Wan Kalthom Yahya … [et al.] by Yahya, Wan Kalthom, Muthusamy, Geetha, Naseri, Roszi Naszariah Nasni, Affendi, Faiza Rostam

    Published 2024
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  11. 11
    Analyzing irrational purchase decision on aesthetic packaging: the moderating role of emotional appeal / Geetha Muthusamy, Roszi Naszariah Nasni Naseri and Wan Kalthom Yahya

    Analyzing irrational purchase decision on aesthetic packaging: the moderating role of emotional appeal / Geetha Muthusamy, Roszi Naszariah Nasni Naseri and Wan Kalthom Yahya by Muthusamy, Geetha, Naseri, Roszi Naszariah Nasni, Yahya, Wan Kalthom

    Published 2024
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  12. 12
    HokenBot: transforming approaches with cutting-edge insurance app / Geetha Muthusamy ... [et al.]

    HokenBot: transforming approaches with cutting-edge insurance app / Geetha Muthusamy ... [et al.] by Muthusamy, Geetha, Md Rashid, Nur Sarah, Abdul Hapidz, Abdul Hapidz, Harun, Nur Qurratu’ Aini

    Published 2023
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  13. 13
    FinEduPlay: revolutionizing financial education for young minds through gamified learning / Geetha Muthusamy ... [et al.]

    FinEduPlay: revolutionizing financial education for young minds through gamified learning / Geetha Muthusamy ... [et al.] by Muthusamy, Geetha, Mohd Jaffri, Nursyafiqah, Mohd Hasni, Nur Hanis Farhana, A D Osmara, Nur Nabilah

    Published 2023
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