Search Results - Mohd Tan, Athirah

Exploring the role of the theory of planned behaviour, risk orientation, and participative leadership in SME managers’ engagement in CSR by Mohd Tan, Athirah, Ann, Ho Jo

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Holistic organizaational transformation and dual-mode innovation culture: Explaining apple's strategic marketing success and sustainability by Muslim, Aini Khalida, Mohd Tan, Athirah, Ahmad, Naveed, Ishak, Muhamad Izaidi, Govinda Raj, Vimala, Mohd Dzulkifli, Dzunnur Zaily

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Influence of ai chatbot communication features and ai service agent marketing effort on customer satisfaction in online car rental platform by Muslim, Aini Khalida, Kok, Hao Yuan, Mohd Tan, Athirah, Ishak, Muhamad Izaidi, Ahmad, Naveed, Govinda Raj, Vimala

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Factors influencing students' satisfaction towards campus bus services at UTeM by Mangkau, Ivy Deirdre, Mohd Tan, Athirah, P. Jayabalan, Darshanaa

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Evaluating corporate social responsibility engagement among small and medium enterprises using the theory of planned behaviour by Mohd Tan, Athirah

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The factors influencing working Gen Z intentions to purchase green cosmetics products in Malaysia by Mohd Tan, Athirah, Sevam, Vishu, Mangkau, Ivy Deirdre

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