Search Results - Lim, Ying-San

  • Showing 1 - 4 results of 4
Refine Results
  1. 1
    Impact of online consumer characteristics on web-based banner advertisement effectiveness among generation Y

    Impact of online consumer characteristics on web-based banner advertisement effectiveness among generation Y by Wong, Foong Yee, Lim, Ying San

    Published 2013
    Get full text
    Book Section
    Save to List
    Saved in:
  2. 2
    The Influence Of Brand Trust, Brand Association, Brand Loyalty And Brand Equity In Cyberspace: Moderating Effect Of Online Purchase Frequency

    The Influence Of Brand Trust, Brand Association, Brand Loyalty And Brand Equity In Cyberspace: Moderating Effect Of Online Purchase Frequency by Lim , Ying San

    Published 2016
    Get full text
    Get full text
    Thesis
    Save to List
    Saved in:
  3. 3
    Facebook Live-Streaming: How It Affect the Purchase Intention of Generation Y in Malaysia?

    Facebook Live-Streaming: How It Affect the Purchase Intention of Generation Y in Malaysia? by Lim, Ying San, Ng, Tuan Hock, Mohamad, Wan Normila, Lim, Cheng Ee

    Published 2022
    Get full text
    Get full text
    Get full text
    Get full text
    Article
    Save to List
    Saved in:
  4. 4
    An analysis of intentions to reduce ICT- waste among MSC Malaysia Status Companies

    An analysis of intentions to reduce ICT- waste among MSC Malaysia Status Companies by Ng, Tuan-Hock, Lim, Ying-San, Lye, Chun-Teck, Ismail, Hishamuddin, Tan, Mei-Chee

    Published 2019
    Get full text
    Get full text
    Get full text
    Article
    Save to List
    Saved in:

Search Tools: