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    Examining the effects of perceived usefulness, perceived ease of use, shopping orientation, and online trust on online purchase intention

    Examining the effects of perceived usefulness, perceived ease of use, shopping orientation, and online trust on online purchase intention by Sufian, Atirah, Lim, Shu En, Azman, Hartini, Mohd Zamri, Alif Ziyad

    Published 2026
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